WEBLINK BLOG

Association Management Software Solutions.

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15 Myths and Mistakes of Selling Sponsorships

Posted by Kristin Jezuit on Jul 29, 2015 1:44:19 PM

LEARN HOW TO REFINE YOUR SELLING TECHNIQUES

If your organization isn't constantly striving to build and grow sponsorship opportunities, you're missing out on an important revenue stream.  

Understanding why sponsors buy, what techniques generate the most revenue, and how to price based on value, rather than cost, are all key to selling sponsorships successfully.
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Topics: Finance and Operational Efficiency, Sponsorships


What Is the Biggest Challenge Your Association Will Be Facing Over the Next 12 Months?

Posted by WebLink International on Jul 23, 2015 2:15:00 PM

In May we asked you what were the biggest challenges you faced when it came to your association management software...

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Topics: Association Management


Q&A: Social Media SLAM Dunk - How to Increase Social Media Engagement by 35%

Posted by KiKi L'Italien on Jul 22, 2015 10:15:00 AM

I loved talking about using images in social media for WebLink's webinar. Using images with your social media posts is one of the easiest ways to get more engagement with your audience. 

Here are the questions, and my answers to those questions, that WebLink received during my webinar.

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Topics: Association Marketing, Association Content Marketing, Social Media Strategy


How to Double Your Website Traffic in 60 Days Or Less

Posted by Kristin Jezuit on Jul 20, 2015 10:22:00 AM

Get More People to your website
in a few easy steps!

What would happen if you could snap your fingers and double your website traffic? Would membership increase?  Would event attendance grow?

Your website provides members and prospective members access to your organization 24/7/365.  While increasing website traffic doesn't happen without effort, there are tried and true best practices and techniques to signficiantly drive traffic and engagement.

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Q&A: Happy Hours and Hashtags - 40 Ways You've Never Thought of to Engage Millennials

Posted by Alex Davis on Jul 10, 2015 11:38:42 PM

Thank you to everyone who attended this week's webinar, Happy Hours and Hashtags - 40 Ways You've Never Thought of to Engage Millennials.

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Topics: Association Marketing Strategy, Membership Marketing & Technology, Sales, Marketing and Strategy, Young Professional's Corner


What Is The BIGGEST CHALLENGE WHEN IT COMES TO YOUR AMS?

Posted by WebLink International on Jun 11, 2015 12:49:00 PM

Association professionals face challenges each and every day. For example -  How can I effectively attract new members? What events are going to be the most successful this year? How can I increase annual conference attendance? What new programs and initiatives would help improve member retention? - are all questions that you confront on a regular basis.

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Q and A: 21st Century Salute: Keeping Donors Connected to You and Your Cause

Posted by Benji Craig on Jun 1, 2015 6:31:34 PM

The world is changing and so is the way of giving. Using technology to keep your members and donors engaged is the way to go.  In our webinar, 21st Century Salute: Keeping Donors Connected to You and Your Cause, presented by BidPal, we covered the topic of mobile fundraising and came away with new ideas and tools on how you can effectively get your members to contribute via online giving. Here are the questions that were asked during the webinar, complete with answers from the host:

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Content Strategy and Your Social Media Plan by KiKi L'Italien

Posted by WebLink International on May 29, 2015 4:37:00 PM

Every morning I walk my seven-year-old daughter to her bus stop. We talk about nature, comment on the things we see along the way, and look both ways before crossing the street. On one of these morning journeys I noticed the carpet cleaning van parked on the corner of the street. As I read past the name and busy design work on the van, I noticed four little words plastered across its back right panel: "Follow us on Facebook."
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Topics: Association Marketing Strategy, Association Marketing, Sales, Marketing and Strategy, Association Content Marketing, Social Media Strategy


Association Google Analytics Webinar - Questions and Answers

Posted by Benji Craig on May 18, 2015 1:43:00 PM

Congrats! You are now the smartest person at your association - that is if you attended the "Become the Smartest Person in Your Association with Google Analytics" webinar. If not, don't sweat it! We have everything you need to catch you up to speed. 

During the webinar, we had a lot of great questions from attendees, each of which is answered below. We also received a wealth of awesome industry data from our listeners that participated in answering poll questions at the conclusion of the webinar.  We'd like to thank everyone that helped us out by giving us feedback and allow us to share this data with your peers.

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Topics: Association Marketing Strategy


WebLink Releases Responsive Browser Interface for WebLink Connect™ Association Management Software

Posted by WebLink International on May 13, 2015 2:21:06 PM

On May 15, WebLink, a leading Association Management Software (AMS) software provider, will be releasing the industry’s first responsive browser interface for their WebLink Connect software.

In addition to the desktop optimized Smart Client and iPad app with proprietary credit card swiper, WebLink Connect’s new browser interface will be the third access point that WebLink users can utilize to manage their organizations. The interface will allow users to access important profile information, event data and reports with any browser, on any device - desktop, tablet, or smartphone.

Curt Moss, Senior Product Marketing Manager at WebLink, oversaw the company’s development initiative. When asked about the new browser interface, Moss expressed that the decision to develop a user-friendly, browser interface was driven by customer feedback and an opportunity to create an innovative solution for the association market.

“In today’s market, most association solutions are not designed to be fully responsive. Our customers told us they wanted easy access from anywhere on any device, without needing to download separate apps on their phones and tablets,” Moss stated. “We took that feedback and maximized the results by creating a responsive interface for our membership management system that automatically adjusts to provide a great user experience on any device.”

DJ Muller, President and CEO, Founder of WebLink furthered, “We’re proud to deliver this next step in association management software to the marketplace. The new interface gives association executives and sales teams the ability to quickly access important information about members and prospects when they are away from their computer – all in a consistent, easy to use, interface.”

Moss indicated that the response to the newest WebLink Connect access point so far has been fantastic, stating “customers love the intuitive design and the ability to easily use the system on their smartphones.”

All current WebLink customers will receive access to the browser interface at no charge on Friday, May 15. New customers will also receive the browser interface as part of their association management software package.

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