The
Zionsville IN Chamber of
Commerce (just northwest of Indianapolis) recently
announced a new marketing initiative using technology to promote
their community. However, several of the community's
business owners are not exactly enamored with the plan.
Read the full article here.The Chamber has purchased advertising on electronic billboards at the baggage claim area of Indianapolis International Airport. While this is a technology used by many companies to reach their target audience, I...Read More » »
Within the past two years, we’ve seen well-established
newspapers fold as readership numbers plummet. The culprit? The
internet, of course. As 
Earlier
this week I posted 
While
perusing the U.S. News and World Report’s website today I came
across a few lists of “Bests” -- 
Over
the past few weeks, I've spent quite a bit of time talking face to
face with chamber of commerce executives, both at the 
If you're
wondering how you can start using social media more, here's an easy
one - add a comment to a blog post!
Chambers
of commerce have long held a physical presence in their
communities. Their offices have been a central meeting point
for business leaders, small business owners and elected officials
to network and discuss local business issues. And, the
chamber office is usually a resource to visitors in town looking
for maps, guides or other local information.
A couple of weeks ago, I posted
about 
I first met Cathi about 3
years ago and immediately connected with her on the concept of
using member intelligence to help organizations make better
decisions and provide better benefits to their...
I
came across two posts yesterday that were very similar in nature
and I wanted to share them here and get your input.
Today, I
I've
been working with chambers of commerce and membership organizations
for nearly 15 years. I've never seen anyone hug their computer, let
alone hug their member database. Oh sure, there have been some
who've said they LOVE their database (WebLink clients, of course!)
;-), but mostly it's viewed as a necessary evil.
Let's change that!
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