There’s a famous line in the movie Glengarry Glen Ross by Alec Baldwin’s character, "A-B-C. A-- Always, B-- Be, C-- Closing. Always Be Closing. Always Be Closing!"   [Listen to the clip here].   You should use this same approach to blogging – Always Be Blogging!  Unfortunately, ‘A.B.B.’ doesn’t work as well, does it?  ;-)

You know that timely, relevant and frequent content updates on your blog helps your chamber be found in more searches and helps to position your organization as an expert.  So, always be blogging!   Always have your next 2 or 3 blog posts in the back of your mind, plus respond to new business issues in your community with additional posts.  If you’re staying in touch with what’s important to your members, you’ll always find topics to blog about.  If you don’t, here are some ideas:

1. Why do businesses join your chamber?
2. How does your chamber impact business in your community?
3. Who is your longest-standing member?
4. Who is your latest member?
5. What is your chamber doing to conserve energy?
6. What are your members doing to conserve energy? (The Maryland Chamber has an entire blog dedicated to green business practices)
7. How do taxes impact your members?  Are there specific issues going on now?
8. What was the last unexpected thing your chamber did?
9. Re-tell stories from your events and tie them to business concepts. (Beth Bridges from the Clovis, CA Chamber does this really well)
10. What phone call did you get today that you should share?
11. What was the last event you had?  What was discussed there that should be shared?
12. What other business blogs do you follow?  Why?
13. What was the last good business book you read? How would your members find it valuable?
14. What’s the most frequently used service or benefit of your chamber?
15. What’s the least frequently used service or benefit of your chamber?  (That members don’t know about, but should)
16. What’s the biggest misconception about your chamber?
17. What's the latest mistake your chamber made? How did you recover?
18. What's the funniest business story you have?
19. What’s the make-up of your members? How many small businesses vs. large businesses?  Are you working to change this make up?
20. What businesses have you helped to attract to your area?  How many jobs were created?
21. What is your disaster recovery plan?  What resources could members use to create theirs?
22. Who do you want to thank today?
23. How does your chamber refer potential customers to your members?
24. What members recently made the news that you can share?
25. What technology do you use that your members may find interesting?
    

If you’re currently blogging, I hope you get some new blog post ideas from these topics. Of course, you will find ways to tailor these topics to your audience, using business terms your members are familiar with and that resonate with them.   If you’re not blogging, check out 5 Reasons Your Chamber Should Blog.   

Note: A hat tip to Douglas Karr at Compendium for inspiring this post.