As a follow up to my post about how chambers can use Twitter, I’ve got some more examples for you.
- Have multiple staff at your chamber also on Twitter. Since you all have different roles at the chamber and you have relationships with different members, you can each post about slightly different things. More voices from the chamber help you connect to more people via more conversations. Most of the chambers mentioned in my previous post have 2, 3 or even 5 other staff members also using Twitter.
- If your chamber has a group on Facebook or LinkedIn, use your tweets to cross-promote that group and the questions being asked/answered.
- Promote other members and staff who are Twitter users. In your tweets, type “@username” to distinguish that person as a Twitter use so that other people can follow them, too. Mention that they attended a certain event or participate on a committee. Include some text about why someone should follow them or include a link to their blog, etc. (This is a big part of the social nature of Twitter – sharing great resources and helping to connect other people)
- Link to your city council’s meeting agenda and ask for input from your followers on what issues are important to them.
- Occasional teasers about a big announcement coming soon. Be sure to give a date the announcement will come out – and then hit that date!
If your chamber is using Twitter in others way, reply to me on Twitter @curtmoss or @weblink. I’ll include your info in future posts.
